Posts related to Event Industry

Event tech solutions for your venues can go a long way in providing an amazing guest experience for your event attendees. In 2020 - 2021, the virtual world through social media platforms has become the …


After all is said and done, if the event tickets don’t sell out well before showtime, it can be a bit of a let-down for event organizers and hospitality venue owners. No matter how well …


To say 2020 has been a complete roller-coaster might be an understatement. With as many ups, downs, twists, and turns as possible, a tiny molecule is all it took to shake the foundations of our …


With live events making a comeback, event attendees all across the world are finally happy to witness a bit of socially distanced events. With Moderna showing 95% protection and the Oxford vaccine showing its effectiveness, …


Last week, we gave you user preferences for US restaurants & pubs and also survey insights for various hospitality venues in the US that would help event organizers of hospitality venues in figuring out a …


We recently conducted a survey on audience preferences for restaurants & pubs across the United States that can help you make apt choices based on valuable insights of respondents. This is part two of that …


Keeping in the trail with our hospitality & entertainment industry insights, we’re back with another round of survey data that will benefit event presenters globally. To start off with, we surveyed audience preferences across the United …


As events and gatherings embrace the new normal of functioning safely, an event planning checklist becomes of utmost importance for many organizers and venues to fall back upon. Whether or not you plan on organizing …


Without any public gathering to look forward to, it was an event organizer’s nightmare during the months of February to June 2020. Some of the venues that came to sudden standstill included casinos, theaters, restaurants, …


With the COVID pandemic bringing gatherings to a halt in the hospitality and entertainment industry, concerts aren’t going to look like they did at the start of this year. Now that we’re into the second …


The COVID era can be summarized as one of the most unpredictable phases for the entire hospitality and entertainment industry. With travel and tourism taking a hit all over, it was a chain reaction that …


Wondering about the likeliness of event attendees turning up to your upcoming events and shows? This is one standard question that has been floating around in every organizer’s mind. We designed a logic-based survey to …


If like us, you were also feeling shut-in for the past few months we don’t blame you. Virtual events may have kept your audiences’ attention along the way but nothing comes close to the real …


One of the biggest questions for event presenters in the hospitality and live entertainment industry remains to be answered as we edge closer to the “New Normal”. With regulations being eased off gradually, event organizers …


As the global hospitality and entertainment industry gradually prepares for the new normal, many event organizers and venue owners have started ramping up their plans for organizing events for the upcoming months. As an event …


With businesses being brought to a standstill,  event organizers, sponsors, and event attendees are in a cloud of uncertainty as to what comes next? However, with medical personnel doing their best and government regulations finally …


With event presenters going the virtual route for hosting their events, you too can plan to create value through online workshops to break through the monotony. Your event attendees will really look forward to different …


We understand how event organizers, their attendees, and the whole event industry has been affected due to the COVID-19 pandemic. Getting people together for an unforgettable experience is unfortunately not advised. However, with life returning …


For the first time, the entire world is trying to figure out the solution to one big problem. For us, this collective consciousness of humanity coming together to deal with the COVID-19 pandemic and it’s …


We hope you all are settled inside, staying safe, and healthy while practicing social distancing protocols. We understand how event organizers, their attendees, and the whole event industry have been affected due to the COVID-19 …


The thing we love the most, getting people together for an unforgettable experience is unfortunately not advised with the current pandemic in effect across the world. The global event industry is facing a series of …


COVID-19 has affected most of the countries and a major chunk of global businesses. While healthcare & scientific personnel do their best, people are advised to follow precautionary measures to minimize the spread. This has …


Welcome to our monthly blog round-up series of 2020, YapStories, where we do a monthly round-up of the best blogs. Insightful industry pieces, tips & tricks, event planning & marketing strategies that provide an inside …


As an event organizer, it’s hard not to get stuck with an age-old question loop of online ticketing or offline ticketing? Should I sell out my live music event tickets online? Or should I save …


Welcome to our latest blog round up series of 2020, YapStories, where we do a monthly round-up of the best blogs. Insightful industry pieces, tips & tricks, event planning & marketing strategies that provide an …


An event doesn’t begin when your attendees enter your venue. The event experience begins the moment you create that first impression in their minds. That’s where your main event page comes in the picture to …


Campus life is unquestionably one of the most defining phases in a student’s life. They are busy mastering their academics, making new friends for life, and learning essential life skills. In this transitionary phase, it’s …


As an event ticketing platform facilitating event creation and ticket sales for presenters & hospitality enterprises all over the world, we’ve witnessed diverse events and venues working like a charm together when done right. However, …


2019 was quite an eventful year for us. Being an event ticketing platform, helping presenters create, promote, and sell their event tickets online turned out to be another defining year for us. More than 100k …


2020 - a catchy, well-rounded number that must’ve given event marketers a few eureka moments already to leverage it into their event marketing strategy. As we plunge into the New Year 2020, it’s time to …


Experiencing your favorite artist, band, or DJ in a live music event can be a life-altering moment. It’s one thing to enjoy your favorite playlists at a house party but quite the other when you’re …


Our event ticketing platform is used by event presenters and hospitality enterprises worldwide to elevate their ticketing experience and boost revenue effortlessly across multiple venues. Powered by Enterprise-Grade features, Yapsody facilitates over 1 million ticket …


How to make your attendees fall in love with your event right from the entry point till the exit? Maybe it’s the headliners that will elevate your event experience? Or perhaps how smartly the seating …


If you’ve read our blog - How To Build Attendee Personas For Your Event, it should've given you a fair amount of knowledge in navigating your pricing strategy based on different audience personas. However, sometimes, …


Pricing event tickets for different event types and audiences can be one of the most exhausting tasks for an event manager.  As an event manager, you should know which pricing strategy will work with different …


If the event industry is your home ground, you’re about to go on a rollercoaster of a ride with some good, bad, best, or ugly moments. As an event manager, wearing multiple hats to pull …


Whether you’re an owner of a casino, restaurant, theatre, or a sports club, once you’ve established consistency in hosting events, you’ll need a talent buyer to boost your business.  For the uninitiated,  a “Talent Buyer” …


Storytelling can humanize your brand, bring it to life by making it relatable, and by the end of it, make it memorable. As an event marketer, the process of your event promotion and ticket booking …


PayPal is a global payment system that supports online money transfers and functions as a highly secure payment gateway for many businesses worldwide. As of 2019, it has 286 million active registered accounts that allow …


You’ve finally zeroed in on the event theme you wanted and aced your Instagram event marketing for your target audience. Now, you need to streamline your event seating plan before the big day. With the …


Being a part of the event industry comes with its own set of joyful and painful moments. While seeing a sold-out status can give you immense happiness, last-minute cancellations can induce one of the worst …


In event marketing, planning without building attendee personas, is like shooting in the dark. With two decades of industry expertise spanning concert promotion and production, we bring you insights that will streamline your event planning …


If you’re running a casino, hotel, restaurant, club, or theater providing some sort of entertainment value, you must be familiar with talent buyers. For the uninitiated,  a “Talent Buyer” is someone who can source, secure, …


Instagram and Snapchat have turned out to be much more popular amongst teens worldwide, surpassing the once-dominant Facebook. Instagram is adding over 300 million active users each month whereas Facebook adds 228 million. It comes …


We were born with a natural instinct to move from one place to another. As the world grew smaller with social networking, the quest to satisfy our wanderlust increased. The sky is the limit to …


In the entertainment business, casinos stand unrivaled when it comes to being the complete package. The word “Casino” itself can summon a myriad of vivid imagery in your mind. Poker tables, roulettes, blackjack, slot machines, …


Organizing events and selling tickets manually has been your forte. But this time you decided to be a little more efficient and look for an event management software that’ll save you time and money. With …


If the event industry is what you’ve chosen to be a part of, you’re about to go on a rollercoaster ride with some good, bad to the best moments in your life. As an experienced …


No matter how many events you’ve organized, one question you keep asking yourself before organizing every event is if your budget will cover all expenses. Organizing a grand event requires a grand budget which can …


If you thought saving trees was the mere reason for switching over to an event registration software, there’s a lot more for you to find out. With everything available at your fingertips today, offering convenience …


With tough competition in the event industry, event managers have to be innovative when they have to create their next event. Unlike the olden days, today the internet gives us an answer to almost everything. …


As an event manager, do you always keep wondering what event you should host at your venue to get that additional income? The events industry is changing significantly and if you want to keep up, …


As the lucky local European, your weekends are probably packed with travel plans to the nearby beautiful country or you may want to go camping in the woods. But if all of this is done …


Being a leading global event ticketing company, we deal with event managers across the globe and help them sell tickets online for different types of events. With over two decades of concert promotion experience and …


Home to the beautiful beaches, unique species of animals, birds and reptiles and barbecue lovers, Australia is a beautiful country for nature and food lovers. If you’re planning a visit to the 6th largest country …


A sold-out event is every event manager’s dream. To achieve this favorable outcome, an event manager uses every social media platform without realizing whether his target audience uses the platform or not. Imagine you go …


Since the inception of an online ticketing system, the ticketing process is streamlined for everyone in the events industry. While you may think Yapsody only offers its online ticketing services to live music concerts, casinos, and …


Famous for Ice Hockey and Maple syrup, Canada has a lot to offer locals and travelers worldwide. Being a multicultural country and a home to immigrants from diverse cultures, Canada celebrates multiple festivals every year …


The United Kingdom connects avid travelers to some of the beautiful travel destinations in the world. If you’re a traveler planning to visit the United Kingdom and looking for places to visit in London or …


Sleepless nights, consecutive meetings, and constant stress become a part of your life when you step into the event industry. While planning, organizing, and selling event tickets online will be the core function of your …


Events are one of the best ways to generate revenue for every nonprofit organization. With the holiday season arriving soon, there’s no reason why you shouldn’t take advantage of this once a year opportunity to …


From beautiful landscapes to multicultural festivals, the United States is considered a great travel destination. Most people plan their vacations in a way that it coincides with popular festivals like Mardi Gras and Aloha. Whether …


Do you believe spending lavishly on your event will result in happy attendees? Probably not. While budget is an important aspect of every event, you can still achieve success with effective planning. It takes research, …


From Mark Twain to Groucho Marx, American comedy has evolved with every generation. Be it through comedy shows, stand up comedy or through open mics, get ready to enjoy live performances as they tickle your …


Munching on Timbits and sipping on Tim’s coffee, you decide to host a concert in Montreal, Canada. Exactly 7 months before the event date, you set the budget, book the venue, finalize the dates and …


Am I going to hit the jackpot? That’s a question that pops into everyone’s mind when they’re at the casino. People love casinos because of the excitement, thrill, atmosphere, and high probability of winning something. …


With a heavy backpack and map in one hand, you’ve set out on your Euro trip you planned a year ago. But when you arrive at the Munich International Airport, you realize everything sounds gibberish …


Lighting, DJ, an incredible playlist and food and drinks are sure to get everyone grooving to the beat and have a fabulous time. The overall experience you offer right from buying tickets online till the …


“Lights, Camera, Action,” says the director and you know you're about to witness a phenomenal show. Be it comedy or a serious suspense drama, good stories can transport you into a different world even if …


An explicit show of daredevils performing stunts, balancing acts, and talented jugglers, a circus offers its audience a jaw-dropping experience. Although, planning a great circus depends on how well you strategize your event. Finalizing the …


Unique experiences, silly rides, live entertainment, and a whole lot of memories are what most fairs and festivals offer. It definitely has its own set of challenges. From planning a budget to venue selection, your …


Listening to your favorite band or artist while traveling is way different than experiencing them live in action at a music concert. Planning a successful music festival is an exhilarating experience in itself and everyone …


The holiday season can be overwhelming for an event organizer overloaded with tasks, be it planning, promoting, or selling their event tickets online. With Halloween, Christmas, and New Year happening in a flow, planning your …


When you don’t drink, but want to be a part of the largest beer festival because your friends are going, it sounds a bit crazy. Believe us, it isn’t. Thankfully, Oktoberfest has a lot more …


Known as the land of opportunities, the United States has a lot to offer to people of all ages. From DisneyLand to Las Vegas, entertainment is everywhere. One of the best times to visit the …


Munich, known for its fine architecture, culture, and the world-famous Oktoberfest is on every backpacker’s bucket list. Oktoberfest is a beer festival that originated in Munich, Germany in 1810. It brings together beer lovers and …


Home to the greatest personalities like The Beatles, Rolling Stones, Queen, Phil Collins and David Bowie, United Kingdom unites people from diverse cultures and different communities through music and events. Whether you like pop music, …


A Christmas party without a game is as good as a Christmas tree without ornaments. At Yapsody, Christmas came in early! Helping our event presenters create a successful event this holiday season is our reason …


Wondering whether COVID-19 will mean No Trick Or Treating on Halloween? Regulations have eased off around the world which means hosting a Halloween event is very much possible.  Whether it is your first time organizing a …


With half of 2019 gone with the wind, event trends continue to revolutionize the industry. Find out how the latest trends can facilitate in taking your event experience up a notch. Strategize your event in …


Is Twitter not a part of your event promotion strategy? As an event presenter, if you’re not using Twitter, you’re losing out on a huge opportunity to promote your event. With the change in the …


Life would have been so easy if your attendees just walked up to you and hand over their contact details. But it isn’t. However, it’s also not as tough either if you do it right. …


With too many tasks to handle, things can go awry if you let certain slip-ups happen. No matter how long you’ve been in the event industry, mistakes can affect even the best of us. Months …


A sold-out event is every event presenter's dream. All the hard work you put in to make your event successful can fall through if no or few attendees turn up at your event. Leveraging different …


The biggest challenge that prevails in the event industry is reaching out to your potential audience. Selling out your event isn't all that difficult if you implement the right marketing strategies to generate more leads …


Event management is an ever-changing industry with challenges acting as a potential milestone. Event organizers work diligently to put an event together. However, there are obstacles that impact the entire event industry today making organizing …


Planning an event is tough as it ideally takes several months to plan and promote an event successfully. Event managers, however, are required for efficient online event promotion. Event managers have to work against time …


Loyal event fans are your biggest brand advocates as their recommendations can drastically influence your event promotions & sales. Their recommendations and word of mouth can influence their network and can be a strong driving …


The attendee journey is the journey of your event attendees from the minute they come to know about your event till the moment they boast about it on social media. competition for their attention and …


For most event presenters and venue owners, accepting mistakes and handling criticism are the two major weaknesses that keep holding them back. That feeling when you spend sleepless nights creating your event agenda, and your …

Guide To Planning Christmas Parties

Christmas is just around the corner bringing with it the winter joy, mistletoes, plenty of shopping, and of course parties. The winter holiday season is perfect for hosting a Christmas brunch or a dinner party …

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Data Indicators To Measure Your Event Success

We’re an era drowned in data, content, and technology. Event data falls right in the center of these crucial success metrics. Your event content and event technology are fairly easy to grasp but the data …

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Guide To Planning Halloween Parties

Halloween events and parties are all about the spooky spirit of the season and having a thriller of a time. However, as an event organizer planning a Halloween party requires creative event management that will …

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