Basically, every part of the business seems to be satisfying an equation. Even the one that’s allegedly a “risk” is actually working on probability equations. Fundraisers, on the other hand, have a softer edge and appear to be the only business arena where equations can’t be trusted. However, we seek to prove otherwise with the NINE IMPORTANT VARIABLES of fundraisers and how to handle them when it comes to event planning.
VARIABLE ONE: THE MOTTO
Decide upon the purposes of your fundraising events – whether it’s only meant to be a charity event to raise money for a community or an NGO. Is it supposed to raise awareness of any kind, or is simply a way of reaching out to people to make them feel connected to your brand.
VARIABLE TWO: THE TARGET
Get all your committees together to work out the target amount that you look forward to raising at your event so that all your teams will have this amount in mind while carrying out their respective tasks. This will be the net amount you manage to raise, that is, the amount raised at the event minus your expenses.
VARIABLE THREE: THE BUDGET
Frame a budget that maps all sorts of expenses that you will be incurring – transportation, catering, security, entertainment, ticketing – to name some. As far as ticketing is concerned, you can always rely on Yapsody to not charge you for fundraisers, while you invest the same amount on other unique fundraising events.
VARIABLE FOUR: THE BENEFACTORS
You should be having a “host committee” comprising of the keynote speakers, donors, business tycoons, or celebrities, who act as influencers for your fundraisers. While they contribute a great deal to your event, they also increase your event ticket sales. For your benefactors, Yapsody lets you have a custom questionnaire to know them better.
VARIABLE FIVE: THE AUDIENCE
List out the audience you wish to invite to your fundraiser, whether it’s a general event that can be attended by anyone, or whether a certain group of people is supposed to be a part of it.
VARIABLE SIX: THE CHECKLIST
Next, you decide what kind of set-up you require, that is, the venue, date, time, theme, and food. Prepare checklists to make sure you’re meeting all these requirements.
VARIABLES SEVEN & EIGHT: SALES & MARKETING
Market your event on social media and make sure your promotions are catchy. Now that you have people who are interested, you need to have the best event ticketing software. With Yapsody you can accept donations of any amount using your Online Ticket Store.
VARIABLE NINE: THE GRATITUDE
After a great event, don’t leave your benefactors and team members sulking because you didn’t convey a simple “thank you” for their work. Make it a point to thank them.
The Yapsody ticketing platform is the ideal launchpad that can give your fundraising event ideas event a boost in the right direction. Get started today.
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