Posts related to Event Industry

To say 2020 has been a complete roller-coaster might be an understatement. With as many ups, downs, twists, and turns as possible, a tiny molecule is all it took to shake the foundations of our …


With live events making a comeback, event attendees all across the world are finally happy to witness a bit of socially distanced events. With Moderna showing 95% protection and the Oxford vaccine showing its effectiveness, …


Last week, we gave you user preferences for US restaurants & pubs and also survey insights for various hospitality venues in the US that would help event organizers of hospitality venues in figuring out a …


We recently conducted a survey on audience preferences for restaurants & pubs across the United States that can help you make apt choices based on valuable insights of respondents. This is part two of that …


Keeping in the trail with our hospitality & entertainment industry insights, we’re back with another round of survey data that will benefit event presenters globally. To start off with, we surveyed audience preferences across the United …


As events and gatherings embrace the new normal of functioning safely, an event planning checklist becomes of utmost importance for many organizers and venues to fall back upon. Whether or not you plan on organizing …


Without any public gathering to look forward to, it was an event organizer’s nightmare during the months of February to June 2020. Some of the venues that came to sudden standstill included casinos, theaters, restaurants, …


With the COVID pandemic bringing gatherings to a halt in the hospitality and entertainment industry, concerts aren’t going to look like they did at the start of this year. Now that we’re into the second …


The COVID era can be summarized as one of the most unpredictable phases for the entire hospitality and entertainment industry. With travel and tourism taking a hit all over, it was a chain reaction that …


Wondering about the likeliness of event attendees turning up to your upcoming events and shows? This is one standard question that has been floating around in every organizer’s mind. We designed a logic-based survey to …


If like us, you were also feeling shut-in for the past few months we don’t blame you. Virtual events may have kept your audiences’ attention along the way but nothing comes close to the real …


One of the biggest questions for event presenters in the hospitality and live entertainment industry remains to be answered as we edge closer to the “New Normal”. With regulations being eased off gradually, event organizers …


As the global hospitality and entertainment industry gradually prepares for the new normal, many event organizers and venue owners have started ramping up their plans for organizing events for the upcoming months. As an event …


With businesses being brought to a standstill,  event organizers, sponsors, and event attendees are in a cloud of uncertainty as to what comes next? However, with medical personnel doing their best and government regulations finally …


With event presenters going the virtual route for hosting their events, you too can plan to create value through online workshops to break through the monotony. Your event attendees will really look forward to different …


We understand how event organizers, their attendees, and the whole event industry has been affected due to the COVID-19 pandemic. Getting people together for an unforgettable experience is unfortunately not advised. However, with life returning …


For the first time, the entire world is trying to figure out the solution to one big problem. For us, this collective consciousness of humanity coming together to deal with the COVID-19 pandemic and it’s …


We hope you all are settled inside, staying safe, and healthy while practicing social distancing protocols. We understand how event organizers, their attendees, and the whole event industry has been affected due to the COVID-19 …


The thing we love the most, getting people together for an unforgettable experience is unfortunately not advised with the current pandemic in effect across the world. The global event industry is facing a series of …


COVID-19 has affected most of the countries and a major chunk of global businesses. While healthcare & scientific personnel do their best, people are advised to follow precautionary measures to minimize the spread. This has …


Welcome to our monthly blog round-up series of 2020, YapStories, where we do a monthly round-up of the best blogs. Insightful industry pieces, tips & tricks, event planning & marketing strategies that provide an inside …


As an event organizer, it’s hard not to get stuck with an age-old question loop of online ticketing or offline ticketing? Should I sell out my live music event tickets online? Or should I save …


Welcome to our latest blog round up series of 2020, YapStories, where we do a monthly round-up of the best blogs. Insightful industry pieces, tips & tricks, event planning & marketing strategies that provide an …


An event doesn’t begin when your attendees enter your venue. The event experience begins the moment you create that first impression in their minds. That’s where your main event page comes in the picture to …


Campus life is unquestionably one of the most defining phases in a student’s life. They are busy mastering their academics, making new friends for life, and learning essential life skills. In this transitionary phase, it’s …


As an event ticketing platform facilitating event creation and ticket sales for presenters & hospitality enterprises all over the world, we’ve witnessed diverse events and venues working like a charm together when done right. However, …


2019 was quite an eventful year for us. Being an event ticketing platform, helping presenters create, promote, and sell their event tickets online turned out to be another defining year for us. More than 100k …


2020 - a catchy, well-rounded number that must’ve given event marketers a few eureka moments already to leverage it into their event marketing strategy. As we plunge into the New Year 2020, it’s time to …


Music is the universal glue that evokes feelings of peace, love, and unity. Experiencing your favorite artist, band, or DJ in a live event can be a life-altering moment. It’s one thing to enjoy your …


Our event ticketing platform is used by event presenters and hospitality enterprises worldwide to elevate their ticketing experience and boost revenue effortlessly across multiple venues. Powered by Enterprise-Grade features, Yapsody facilitates over 1 million ticket …


How to make your attendees fall in love with your event right from the entry point till the exit? Maybe it’s the headliners that will elevate your event experience? Or perhaps how smartly the seating …


If you’ve read our blog - How To Build Attendee Personas For Your Event, it should've given you a fair amount of knowledge in navigating your pricing strategy based on different audience personas. However, sometimes, …


Pricing event tickets for different event types and audiences can be one of the most exhausting tasks for an event manager.  As an event manager, you should know which pricing strategy will work with different …


Hotels and casinos are at the pinnacle of the hospitality space when it comes to elevating guest experiences. Industry leaders know for a fact that strategically re-inventing their guest experiences is key to staying on …


If the event industry is what you’ve chosen to be a part of, you’re about to go on a rollercoaster ride with some good, bad to the best moments in your life. As an event …


Whether you’re an owner of a casino, restaurant, theatre, or a sports club, once you’ve established consistency in hosting events, you’ll need a talent buyer to boost your business.  For the uninitiated,  a “Talent Buyer” …


In the entertainment business, casinos stand unrivaled when it comes to being the complete package. It’s not always about high-stakes gambling as they rake in a lot of money from live acts such as concerts, …


Storytelling can humanize your brand, bring it to life by making it relatable, and by the end of it, make it memorable. As an event marketer, the process of your event promotion and ticket booking …


PayPal is a global payment system that supports online money transfers and functions as a highly secure payment gateway for many businesses worldwide. As of 2019, it has 286 million active registered accounts that allow …


You’ve finally zeroed in on the type of event you want and aced the event marketing for your target audience. Now, you need to streamline your event seating plan before the big day. Event seating …


Being a part of the event industry comes with its own set of joyful and painful moments. While seeing a sold-out status can give you immense happiness, the last-minute cancellation of an artist can simply …


In event marketing, planning without building attendee personas, is like shooting in the dark. With two decades of industry expertise spanning across concert promotion and production, we bring you insights that will streamline your event …


If you’re running a casino, hotel, restaurant, club, or theater providing some sort of entertainment value, you must be familiar with talent buyers. For the uninitiated,  a “Talent Buyer” is someone who can source, secure, …


Whether you’re meeting an old friend after years or you simply love the espresso, cafe’s have a lot more to offer than just that. When you start a new cafe, there’s buzz all around the …


Instagram and Snapchat have turned out to be much more popular amongst teens worldwide, surpassing the once-dominant Facebook. Instagram is adding over 300 million active users each month whereas Facebook adds 228 million. It comes …


We were born with a natural instinct to move from one place to another. As the world grew smaller with social networking, the quest to satisfy our wanderlust increased. The sky is the limit to …


In the entertainment business, casinos stand unrivaled when it comes to being the complete package. The word “Casino” itself can summon a myriad of vivid imagery in your mind. Poker tables, roulettes, blackjack, slot machines, …


Organizing events and selling tickets manually has been your forte. But this time you decided to be a little more efficient and look for an event management software that’ll save you time and money. With …


If the event industry is what you’ve chosen to be a part of, you’re about to go on a rollercoaster ride with some good, bad to the best moments in your life. As an experienced …


No matter how many events you’ve organized, one question you keep asking yourself before organizing every event is if your budget will cover all expenses. Organizing a grand event requires a grand budget which can …


If you thought saving trees was the mere reason for switching over to an event registration software, there’s a lot more for you to find out. With everything available at your fingertips today, offering convenience …


With tough competition in the event industry, event managers have to be innovative when they have to create their next event. Unlike the olden days, today the internet gives us an answer to almost everything. …


As an event manager, do you always keep wondering what event you should host at your venue to get that additional income? The events industry is changing significantly and if you want to keep up, …


As the lucky local European, your weekends are probably packed with travel plans to the nearby beautiful country or you may want to go camping in the woods. But if all of this is done …


Being a leading global event ticketing company, we deal with event managers across the globe and help them sell tickets online for different types of events. With over two decades of concert promotion experience and …


Home to the beautiful beaches, unique species of animals, birds and reptiles and barbecue lovers, Australia is a beautiful country for nature and food lovers. If you’re planning a visit to the 6th largest country …


A sold-out event is every event manager’s dream. To achieve this favorable outcome, an event manager uses every social media platform without realizing whether his target audience uses the platform or not. Imagine you go …


Since the inception of an online ticketing system, the ticketing process is streamlined for everyone in the events industry. While you may think Yapsody only offers its online ticketing services to live music concerts, casinos, and …


Famous for Ice Hockey and Maple syrup, Canada has a lot to offer locals and travelers worldwide. Being a multicultural country and a home to immigrants from diverse cultures, Canada celebrates multiple festivals every year …


The United Kingdom connects avid travelers to some of the beautiful travel destinations in the world. If you’re a traveler planning to visit the United Kingdom and looking for places to visit in London or …


Sleepless nights, consecutive meetings and constant stress become a part of your life when you decide to step into the event industry. While planning, organizing and selling tickets online will be the core function of …


Events are one of the best ways to generate revenue for every nonprofit organization. With the holiday season arriving soon, there’s no reason why you shouldn’t take advantage of this once a year opportunity to …


From beautiful landscapes to multicultural festivals, the United States is considered a great travel destination. Most people plan their vacations in a way that it coincides with popular festivals like Mardi Gras and Aloha. Whether …


Are you planning to host an event soon, but not sure what seating plan is the best? Asking yourself a few questions will help you decide. Let’s say you’re planning a Christmas ball at your …


Do you believe spending lavishly on your event will result in happy attendees? Probably not. While budget is an important aspect of every event, you can still achieve success with effective planning. It takes research, …


Planning an exclusive event, that represents class, sophistication and luxury can get you more accolades if it’s organized well. Whether you’re planning a corporate awards ceremony, school fests, conference or a special ladies night at …


Being parents of the 21st century is definitely the most difficult job in the world. With most kids preferring to spend time playing games online on mobile devices, it's challenging for every parent to keep …


From Mark Twain to Groucho Marx, American comedy has evolved with every generation. Be it through comedy shows, stand up comedy or through open mics, get ready to enjoy live performances as they tickle your …


Munching on Timbits and sipping on Tim’s coffee, you decide to host a concert in Montreal, Canada. Exactly 7 months before the event date, you set the budget, book the venue, finalize the dates and …


Am I going to win the Jackpot? That’s a question that pops in the mind of every gambler when they’re at the casino. People love casinos because of the excitement, thrill, the atmosphere and high …


Are you looking outside the window thinking about unique special event ideas and creative event themes for your next event? The skyscrapers or the blue skies may not give your themes our blog will offer …


With a heavy backpack and map in one hand, you’ve set out on your Euro trip you planned a year ago. But when you arrive at the Munich International Airport, you realize everything sounds gibberish …


Lighting, DJ, an incredible playlist and food and drinks are sure to get everyone grooving to the beat and have a fabulous time. The overall experience you offer right from buying tickets online till the …


Are you making the most of your event space? Whether it’s a small or a large open space outside your hotel, event spaces are capable of generating significant revenue for your brand. If you never …


“Lights, Camera, Action,” says the director and you know you're about to witness a phenomenal show. Be it comedy or a serious suspense drama, good stories can transport you into a different world even if …


An explicit show of daredevils performing motorcycle stunts, balancing acts and talented jugglers, circus events offers its audience a jaw-dropping experience. Although, planning a great circus depends on how well you strategize your event. Finalizing …


Unique experiences, silly rides, live entertainment and a whole lot of memories is what most fairs and festivals offer. It definitely has its own set of challenges. From planning a budget to venue selection, your …


Conferences are a great place for like-minded people of the same industry to meet and share new ideas and experiences. While a well-planned conference can give your brand a good reputation, planning one right from …


When the response of your post-conference survey indicates a poor response, it’s time to rethink how to make your conference fun and engaging for your attendees. People attend conferences to acquire knowledge, meet new people …


Listening to your favorite band or artist while traveling is way different than watching them live at a music concert. It's an exhilarating experience no one will want to miss. Music has a way of …


The holiday season can be overwhelming for an event presenter overloaded with tasks, be it planning, promoting or selling tickets online. With Halloween, Thanksgiving and New Year coming soon, planning multiple events can be a …


When you don’t drink, but want to be a part of the largest beer festival because your friends are going, it sounds a bit crazy. Believe us, it isn’t. Thankfully, Oktoberfest has a lot more …


Known as the land of opportunities, the United States has a lot to offer to people of all ages. From DisneyLand to Las Vegas, entertainment is everywhere. One of the best times to visit the …


Christmas is all about having fun and entertaining your guests, whether it’s for a small Christmas party or a huge Christmas ball. Invitations play a vital role in driving attendees to your event along with …


Munich, known for the fine architecture, culture and world-famous Oktoberfest is one of the best places to visit in every backpacker’s bucket list. But if you can’t travel all the way to Germany to attend …


People love to meet and connect with new people whether it is on social media or a Christmas party downtown. Christmas season being everyone’s favorite time of the year, also turns out to be the …


As an event presenter, you make yourself and your event vulnerable to tens and hundreds of challenges. After having been in the event industry for over a decade, we’ve noticed that event ticket pricing can …


Koalas, Kangaroos and Masterchef are some of the things that come to our mind when we think of Australia. But that’s not all it’s famous for. Be it Sydney's New Year’s Eve or Christmas celebration …


Home to the greatest personalities like The Beatles, Rolling Stones, Queen, Phil Collins and David Bowie, United Kingdom unites people from diverse cultures and different communities through music and events. Whether you like pop music, …


A Christmas party without a game is as good as a Christmas tree without ornaments. Who doesn’t love fun and laughter at a party? Especially if it’s in the form of games that can be …


Wondering whether COVID-19 will mean No Trick Or Treating on Halloween? Regulations have eased off around the world which means hosting a Halloween event is very much possible.  Whether it is your first time organizing a …


What's the one common thing between an event and Facebook? They're able to draw communities together. With more than 2.45 billion monthly active users (October 2019), Facebook has become the event presenter’s prime spot for …


Event pricing is a major factor for your attendees deciding to be part of your event. A well-planned event pricing strategy can give you more than just a happy customer. Get this right and profits …


With half of 2019 gone with the wind, event trends continue to revolutionize the industry. Find out how the latest trends can facilitate in taking your event experience up a notch. Strategize your event in …


Is Twitter not a part of your event promotion strategy? As an event presenter, if you’re not using Twitter, you’re losing out on a huge opportunity to promote your event. With the change in the …


Life would have been so easy if your attendees had to just walk up to you and hand over their contact details. But it isn’t. However, it’s also not as tough either if you do …


SOLD. OUT. EVENT. Three words that can make an event presenter’s day. Though this is easier said than done, there are a few things that increase your chances to sell out your event. Giving your audience …


From planning to selling the last ticket for the event, there’s a lot an event presenter has on his plate. With too many tasks to handle, things can go awry if you let certain slip-ups …


A sold-out event is every event presenter's dream. All the hard work you put in to make your event successful can fall through if no or few attendees turn up at your event. Leveraging different …


The biggest challenge that prevails in the event industry is reaching out to your potential audience. Selling out your event isn't all that difficult if you implement the right marketing strategies to generate more leads …


Event management is an ever-changing industry with challenges acting as a potential milestone. Event organizers work diligently to put an event together. However, there are obstacles that impact the entire event industry today making organizing …


Marketing events and devising how to sell event tickets online can be chaotic in 2019. Here's a guide for the most effective event promotion channels that will take your event marketing ideas a notch up. …


As social media marketing becomes an integral element for every business, figuring out what works best on these platforms is essential to maximize impact. With video being projected to claim 82 percent of all web …


Planning an event is tough as it ideally takes several months to plan and promote an event successfully. Event managers, however, are required for efficient online event promotion. Event managers have to work against time …